I’m a freelance digital marketing consultant in Kerala with core expertise in sound design, growth marketing, and everything SEO.
Originally from Kozhikode, Kerala. And a long-term resident of Chengdu.
Growing Up
I was a huge fan of the 8-bit video games even though I grew up during the reign of 16-bit consoles and 32-bit handhelds. Video game music influenced me more than any other form of music. Which inspired me to make music as well. Here’s a synthwave cover of Chaosium Sword, one of my favorite video game opening themes.
My major was electronics but I dropped out of college to focus on digital media marketing and other stuff (music) I truly adored. During my time at the university, I managed to ace the Cambridge BULATS certification though.
SEO Journey
In 2012, I made the decision to start a career in search marketing. Since then, I’m actively tracking the search algorithm patterns and I embrace the beauty of how search engines work.
As a full-stack marketing consultant, I’ve helped small to medium-sized businesses in improving their conversion rate. I love to develop marketing campaigns on the principles of generating high-quality content in all forms.
Experience
I have both domestic and hands-on international experience when it comes to digital marketing. I’ve previously worked with Tap4Fun, Labex, ugChain, IObit Software, Acodez, and other companies in China and India.
Projects & Hobbies
m1qnet, Signalsiren and @thedeadauthor are my experimental music projects. I used to produce electronic music under the monikers Xonikk, B∆SE32, スーパーソニック, and Longma in the past.
Papers on absurd-ism and existentialism are my thing. I’m more into horror, mystery, crime, and comedy flicks. And I’m a true Gojira (Godzilla) fanboy.
I’ve written several scripts during the lockdown and pandemic. Visit this page to know what I’m doing now.